What we measure in Local SEO reporting
Rankings alone don't tell the story. Here's what we actually track — and how your monthly report and local ranking view fit together.
A ranking position on its own doesn't tell you whether the work is paying off. Someone at position two for a search nobody uses isn't better off than someone at position seven for the search that brings the calls. So we report on what actually matters.
What's in your monthly report
- Google Business Profile performance — views, searches, calls, direction requests and website clicks
- Organic local traffic — visitors arriving from local searches in your area
- Search data — which queries are bringing people to your site and where you're gaining ground
- Tracked calls and form submissions we can attribute to Local SEO activity
- Review growth — volume, rating trend and response performance
How rank tracking fits
Your monthly report pulls your rankings, profile and enquiry data into one clear view. Alongside it, we include a clearly labelled local ranking view so you can see the specific local positions we're tracking for your key towns and services. It's a measurement view, not a guarantee — it shows where you stand, not a promise of where you'll be.
Want this applied to your business?
Request a free audit and we'll show you exactly where your local visibility stands and what the priority opportunities are.
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